General
Content feeds are structured lists of content used to dynamically insert content into creative layers using content selection cards in campaigns. These elements include headlines, ad copy, calls to action, and URLs for various media like images, videos, fonts, and subtitles (SRT files).
Each content item within the feed must include a name (max. 100 characters; alphanumeric values and underscores only) and a unique ID (max. 100 characters; alphanumeric values and underscores only). Additionally, it can contain activation properties, such as start and end dates (formatted according to your account's selected date format).
Supported feed formats include:
- CSV
- TSV
- XML
- A private Google sheet.
Note: Feed item limits vary by account. Check your limits in the Limits & Quotas tab. To request an increase, open a support ticket via Help > Open Support Ticket.
User Permissions
- You need the Feeds user permission to create and change content feeds.
Prerequisites
- The content feed can only include columns that are defined in the content taxonomy. Have an account admin configure this in your account's Content Taxonomy.
Setting Up a Content Feed
Step 1: Create the Feed
- Go to Libraries > Content Feeds.
- Click Create.
- You'll be directed to the content feed homepage.
- Click the current name in the header to rename the feed.
Step 2: Configure the Feed Source
- Within the content feed's homepage, select an upload method and follow its subsequent steps:
-
File Upload
- Drag and drop a file, or click the plus sign to upload a file from your local device.
-
From URL
- Enter a file URL.
- Optional. Select Set a Schedule to configure a time for the content feed to refresh based on changes in the feed source.
-
From a Private Google Sheet:
- Enter the Google Sheet ID.
- Enter a name for the Google Sheet tab.
- Share Clinch's service account email address with the sheet owner. This ensures access for mapping within the platform.
- Optional. Select Set a Schedule to configure a time for the content feed to refresh based on changes in the feed source.
-
File Upload
- Click Save & Update.
Feed column names that match your account's Content Taxonomy UI fields will be mapped automatically, included in the feed, and displayed in the Matched Fields section of the homepage.
Note: To resolve unmatched fields, either ask an admin to add them to your content taxonomy or map them manually in Step 3.
Step 3: Map Remaining Content Feed Columns
Within each content feed, a Mapping page is located in the Header. This page is optional and used to manually map fields that you want to include in the feed, without adding them to the content taxonomy. To map fields:
- Go to the feed's Mapping page by clicking on the mapping icon (
) in the content feed Header.
- Ensure the Name and ID content file fields are mapped correctly to their corresponding Clinch fields.
- Optional. Map any unmatched/unmapped fields.
- Click Save & Update.
Step 4: Review Your Content Feed Items
The Items page displays a table listing all mapped content items in the feed. This table populates after you configure the feed source in the content feed's homepage and map content feed fields in the Mapping page. To review the mapped content feed items:
- Go to the feed's Items page.
- Any problems that occur after mapping a specific content item, such as media validation issues, will be displayed in the Issues column of the table.
- Note: You can also export the items to an Excel spreadsheet by clicking Actions > Export to Excel.