General
The LinkedIn integration lets you connect your LinkedIn advertising account with Flight Control. Once connected, you can:
- Sync LinkedIn campaign groups and campaigns with a Flight Control campaign.
- Publish ads from Flight Control into LinkedIn under the specified campaigns.
- Perform real-time on/off ad toggling during ad serving based on your campaign logic.
- Collect insights and analytics, such as conversion data, which are then utilized in cross-channel dashboards.
Important: The LinkedIn integration should be refreshed on an annual cadence, due to a token expiration on LinkedIn.
Supported Ad Types & Specifications
You can use the following ad types for LinkedIn campaigns:
- Single Image
Supported ad placements:
- Feed (Mobile & Desktop)
- Audience Network
Supported objectives:
- Brand Awareness
- Website visits
- Website conversions
Prerequisites
- Have Admin access in LinkedIn's Campaign Manager.
- Have Admin access in your Flight Control account.
Connect Your LinkedIn Account with Flight Control
To connect with your LinkedIn account:
- Go to Account > Integrations.
- Click Add.
- Select LinkedIn.
- The Add LinkedIn Ad Account window will display.
- Click Authorize Now.
- You'll be directed to the LinkedIn advertising account to authorize Clinch's access to your advertising account. (You may need to log in first.)
- Click Allow in LinkedIn to grant access to Flight Control.
- You'll be redirected to Flight Control, where you can select the specific LinkedIn ad accounts to integrate with.
- Click Submit.
Your LinkedIn account is now integrated with Flight Control and will be displayed in your account's Integrations table.