General
Flight Control's Meta integration enables:
- Syncing campaign and ad-set structure from a meta campaign into a Flight Control campaign.
- Publishing ads from Flight Control into meta under the specified ad sets.
- In-flight on/off ad toggling during ad serving based on the Flight Control map.
- Collecting insights and analytics, such as conversion data, which are then integrated into our cross-channel dashboard.
Ad Types & Specifications
You can use the following ad types for Meta campaigns:
- Single Image
- Single Video
- Carousel
The following creative template and image/video asset specifications exist:
- Template Type: Image and Video
- Image Ad Size: 1080x1080 (1:1), 1080x1350 (4:5), and 1080x1920 (9:16 — Stories)
- Video Ad Size: 1080x1080 (1:1) and 1080x1920 (9:16 — Stories)
- Recommended Duration: 5 to 15 seconds (but 1 second to 241 minutes is allowed)
We recommend referencing the safe area PNG overlay templates for Meta feed and story videos.
Integrating with Meta Business Manager
Step 1: Assign Clinch as a Partner in Business Manager
Reference the table below for instructions on enabling Clinch as a partner in the different areas within your Meta Business Manager account.
Important: Before proceeding with the steps below, you must:
- Have full control of the Meta Business Manager account.
- Know the advertiser's ad account and required page(s).
| Meta Section | Instructions |
|
Ad Account (Required) |
In Business Manager,
|
|
Page Access (Required) |
In Business Manager,
|
|
Product Catalog (required for Meta DPA campaigns) |
In Business Manager,
|
|
Facebook Pixel (as needed based on the campaign setup requirements) |
In Business Manager,
|
|
Instagram Handle (Required) |
In Business Manager,
|
Step 2: Integrate the Meta Advertiser Account
- Go to Account > Integrations.
- Click Add.
- Select Meta.
- Enter your Meta ad account ID.
You can now sync your Meta account campaigns and ad sets with Flight Control Meta campaigns.
Making Changes in Meta Business Manager
To prevent data overwrites and other issues, you must make changes to Flight Control ads published to your Meta account directly within Flight Control, not Meta Business Manager.
Changes to Meta campaigns and ad sets synced with Flight Control won't impact Flight Control creative content. However, changes to catalogs or product sets within Meta Business Manager may affect DPA campaign ads.